|Re: HP's Marketing...|
Message #19 Posted by Paulo MO on 24 Aug 2012, 6:36 p.m.,
in response to message #18 by Tim Wessman
Yes. But still, HP marketing for calculators sucks, at least in my country. The HP39GII situation is a good example. According to the HP site, it is now available for sale in the country. But you simply do not know where to buy it. No list of resellers in the site; the "preferred partners" sell everything but calculators; sending mails to HP asking for a store which carries the damn thing is a waste of time (no reply); no phone help, expect for technical support.
One would presume that they would want to sell the thing. Big mistake. I have the will to buy it, the money is burning my pocket, I've made a considerable effort to try to find it, HP doesn't help, and I will probably have to resort to order it online, from abroad.
This situation is not a 39GII birth pain. The same will happen here with pretty much any model, except the 12C Platinum or 20B, since those financial models can be commonly found in the usual retail stores; the 10s is easily found, too :-( .
It just seems that no one at HP marketing is giving a damn to try to establish proper distribution channels for calculators (small as they may/might be), to reach the marketplace, or, at the very least, to receive willing costumers.
In contrast, the distribution channels for the TIs (or Casios) are very well established. If the model you want is not a regular in the retail stores, it takes you 5 seconds on TI's site to find a store carrying (or capable of ordering) it. Again, I'm only speaking of the situation in my country.
So, all is fine with the arguments involving eggs and chicken, the announced death of old ways, and the shrinking space for anachronic types of tools. But there is a much more basic truth: there is no point in producing anything, if zero effort is afterwards made to sell it.